PROGDEA & MIDAMIX LIMITED
MASTERCLASS ON PERSONAL BRANDING AND STRATEGIC POSITIONING
Theme: Personal Branding in the Digital Age: Positioning for Purpose, Presence and Profit
Date: October 6 – 12, 2025 | Venue:Virtual (Zoom & WhatsApp)
Course Overview
The Masterclass on Personal Branding and Strategic Positioning is designed as a transformational programme to equip professionals, creatives, and entrepreneurs who are ready to build a compelling personal brand, strategically position themselves in the digital marketplace, elevate their visibility, amplify their impact, and monetise their unique value in today’s digital-first world.
This virtual course goes beyond surface-level branding. It dives deep into the strategic art of positioning – helping you align your personal story, professional strengths, and digital presence with a clear purpose and profitable outcomes.
Whether you're building a business, advancing your career, or launching a social impact project, this course equips you with the tools to show up with authenticity, authority, and intentionality.
Course Objectives
By the end of the masterclass, participants will be able to
Define and articulate their unique value proposition
Build a consistent and authentic digital presence across platforms
Leverage storytelling and content strategy to grow influence
Position themselves for career advancement, business growth, or thought leadership
Navigate reputation management and digital visibility
Create a strategic personal branding roadmap for long-term success
What You’ll Learn
Positioning with Purpose
Discover how to define your unique value proposition and align it with your mission, message, and audience
Digital Strategy and Visibility
Understand how to leverage content, SEO, and social media to expand your reach and attract aligned opportunities
Crafting a Magnetic Presence
Learn how to build a consistent and compelling digital footprint across platforms – Facebook, Instagram, X (Twitter), LinkedIn, blogsite, personal website, etc
Storytelling and Influence
Master the art of narrative to build trust, credibility, and emotional connection with your audience.
Packaging for Profit:
Explore strategies to leverage the digital space to monetise your brand
Who This Is For
Leaders aiming for thought leadership and leverage
Coaches, consultants, and public speakers ready to scale their influence
Entrepreneurs building personal-led brands
Creatives and freelancers building visibility and credibility
Early to mid-career professionals seeking career growth
Students and recent graduates preparing for the job market
Veterans who want to turn their lived experience into legacy
Other professionals seeking to elevate their brand
Our Faculty
Learn from a DIVERSE team of seasoned professionals whose expertise spans CORE DISCIPLINES of personal TRANSFORMATION,branding, and digital INNOVATION
Growth & Impact Strategy
guiding future-looking and purpose-driven transformation that aligns your ambition with authentic influence
Brand Architecture
designing compelling identities that resonate across industries and audiences
Digital Media Strategy
mastering visibility, storytelling, and engagement across platforms
AI & Digital Innovation
leveraging emerging technologies to future-proof your brand
Storytelling & Profile Building
crafting narratives that connect deeply and position you for influence
Monetisation of Professional Skills
turning your expertise into income streams through strategic packaging and positioning
Meet Our Facilitators
Sheriff ADEKOYA
Group Head of Strategy,
Ogilvy Africa, Nigeria
Sheriff Adekoya is a trailblazing marketing and communications expert with a proven track record of developing and executing game-changing strategies.
As Group Head of Strategy at Ogilvy Africa, Nigeria, a leading full-service marketing communications agency, he crafts insight-driven, consumer-centric campaigns for top-tier brands across multiple industries.
Adekoya delivers impactful solutions, driving growth, engagement, and success for clients in an ever-evolving marketplace.
Mutiat OLAGOKE
Egret Media Africa
Founder/CEO
Mutiat Olagoke is a multi-award-winning communication expert, Certified Business Coach, and digital educator.
As the founder of Egret Media and lead trainer at Egret Learning Hub, Mutiat helps women to leverage digital content for influence, impact, and income.
By simplifying business marketing and personal branding, she empowers women to show up boldly, speak with clarity, and sell with confidence.
Hafiz AKINDE
Co-Founder
Tech With Africa
Hafiz Akinde, a UK-based award-winning author and business analyst, is passionate about digital innovation.
With a strong background in engineering and business information technology, he is the creator of Friend Convert, a social media lead generation tool, and co-founder of Tech With Africa.
Hafiz is the author of "Finding Your Purpose" and four other books on personal growth and technology
Hannah AGUNKEJOYE
Lead Consultant
ABIS Global Africa
Hannah Agunkejoye is an HR professional and Lead Consultant at ABIS Global Africa.
As a dynamic facilitator and career coach, Hannah helps professionals and entrepreneurs articulate their unique value, enhance visibility, and unlock opportunities through storytelling and personal branding.
Hannah is the co-founder of Ladies Helpline Initiative and Women’s Side Hustle Academy. She's a Cherie Blair Foundation Women Mentee.
Lateef BELLO
CEO,
Grithworth LLC
Lateef Bello is a US-based nonprofit strategist, fundraising architect, and community builder with over $20M in managed impact across Africa and the US.
He helps organizations achieve ambitious goals, leveraging major funding partnerships.
Currently CEO of Grithworth LLC and Advisor of DynaRaise, Lateef sits on various
boards.
He blends strategy, heart, and hustle to drive systemic change in philanthropy.
Quadri ADEYEMI
Technical Lead/Co-Founder,
RevsAI Technologies
Quadri Adeyemi is an AI strategist and digital transformation coach. As Technical Lead and Co-Founder of RevsAI Technologies, he develops intelligent AI agents driving revenue growth.
Adeyemi coaches professionals and entrepreneurs on converting expertise into scalable digital assets and hosts the "Revenue Revolution Podcast."
With expertise in AI, data science, and engineering, he fuels business scaling through digital innovation.
Tajudeen ALABEDE
CEO/Lead Consultant,
Progdea & Midamix Limited
Tajudeen Alabede is a visionary leader and growth catalyst with broad experience in multiple spaces.
A consummate strategist and expert facilitator, he has a track record of delivering training and consulting services to clients in diverse sectors.
As a transformative change agent, he has his footprints on numerous social impact initiatives.
He's the CEO of Progdea & Midamix Limited, a growth, strategy, and impact consulting firm. and the Convener PM Transformation Network
Special Facilitator
A visionary industry leader, founder, and expert in branding and strategic positioning will share game-changing insights and strategies at the upcoming Masterclass.
Course Management
Platform
Zoom for class sessions
Duration
1 week (Monday, September 15 to Sunday, September 21)
Structure
10 expert-led sessions structured into 6 modules
Modules and Topics
These will be made available to participants after registration
Special Session
In addition to presentations by experienced professionals, a special interactive session will be held with selected industry leaders
Book Review
Some relevant books will be reviewed during the training and as part of the post-training engagement
Other Resources
Other relevant resources will be made to participants
Session Length
90 minutes per session
Period of the Day
The sessions will be held in the evenings
Schedule of the Sessions
This will be made available to participants after registration
Support
Dedicated WhatsApp group for updates and networking
Certification
Certificate of Completion will be awarded to participant
Bonus Features
As part of post-training activities, participants may access these optional services
Free Support
Soft copies of presentations
Access to recordings
Relevant e-books
Relevant e-books
Discounted Services
Personal brand audit
Comprehensive online presence review
Personal professional online platform
Course Fee
₦40,000
Special Independence discount
(Ends on October 3, 2025)
Members of PM Transformation Network
₦50,000
Regular Fee
(After October 3, 2025)
Members of PM Transformation Network
₦40,000
Special Independence discount
(Ends on October 3, 2025)
Other Professionals
₦75,000
Regular Fee
(After October 3, 2025)
Other Professionals
Group Discount
Extra 10% discount per person ( for 3+ participants)
Student Discount
₦20,000 for students and corps members
Registration and Payment
Kindly follow these steps to register for the Masterclass
Pre-Payment
Express your interest to participate in the Masterclass by filling the registration form
Payment
After registration, make payment to the following account:
Account Name: PROGDEA - MIDAMIX SERVICES LIMITED
Account Number: 6307068504
Bank: Moniepoint MFB
You can as well register first and make payment at a convenient time before the programme.
Post-Payment
Upon completing your registration and payment for the Masterclass, you will receive a confirmation email and onboarding message from our team with instructions to access the online training platform
Enquiries
Calls:
Mariam: +2348161153780
Mary: +2348112600310
WhatsApp:
+2349110569840
Email:
[email protected]
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